Yield management in Performing Arts venues is often discussed as though it were simply a ticket-pricing tactic. In reality, it is a much broader venue-management discipline. At its core, it is the strategic management of perishable inventory: seats, dates, days, premium spaces, technical capacity, hospitality spend and patron dwell time. That matters now more than [...]
Sutherland Shire Council recently engaged Hawkridge Entertainment Services to complete the Cronulla Special Entertainment Precinct (SEP) Plan. Sutherland Shire Council is establishing a Special Entertainment Precinct (SEP) for Cronulla to support a safer, more vibrant and sustainable night-time economy. The SEP provides a legislative framework to extend appropriate trading hours, enable more live music and [...]
The Manly Town Hall is in the news this week. The local Manly Observer outlines that it is likely private investors would be needed to transform the Manly Town Hall. Northern Beaches Council engaged Hawkridge Entertainment Services to complete a feasibility study for a flexible 350-seat space, 100-seat theatre and 80-seat cinema. The current conversation [...]
VMA Venue Management School. Tim Long has always been a supporter and active participant in the Venue Management Association (VMA) programs. Here, Tim speaks about how the Venue Management School (VMS) provided an opportunity to meet like minded professionals. You arrive at the school with a jumble of experiences, events that ran long, budgets that [...]
Tim Long, Managing Director of Hawkridge Entertainment Services was named the Venue Management Association (Asia & Pacific) 2025 Allied Professional of the Year. The award was announce at the Venue Management Association (Asia and Pacific) Gala Dinner and Awards on the 24th of June, following the VMA Congress. Tim received the award from sponsor PBM [...]
Hawkridge Entertainment Services Managing Director, Tim Long, was recently announced as VMA Allied Professional of the Year finalist. The prestigious award honours the individuals whose leadership, service and passion help shape the success of venues, our people and our communities. Whether leading teams through complex operational challenges, delivering outstanding allied support or emerging as the [...]
