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The Entertainment Health Check
How are your venues performing? Are they achieving maximum utilization? Have they provided sufficient revenues to be sustainable in the long term? Are they an intrinsic part of the local fabric?
Entertainment Venues play an important role in generating additional revenue for Clubs. They can also provide the opportunity for social engagement within a community and the central point for community celebration and gatherings.
Entertainment can also provide the catalyst for increases in club membership and for the development of partnerships with business.
The Hawkridge Entertainment Services “Entertainment Health Check” comprises some critical items for ensuring that you are making the most out of your entertainment services. The team from Hawkridge will review the following items and deliver practical and achievable solutions to any issues that arise:
Venue analysis
Review current venues – how they are being used, who is using the venue, staffing levels and utilization rates.
Technical analysis
Review of internal technical components and analyse as to whether there any issues are significant enough to be impacting on operational delivery.
Financial analysis
Review of all costs and hiring models/deals as well as asset and maintenance programs. Review current revenue generation including F&B margins and analysis of ticketing.
Audience/membership analysis
Review of the current membership and/or audience base including when they come, how often they come, where they come from and their spends per visit.
Opportunity analysis
Where are the opportunities for the venue to expand, grow and analysis of any cost benefit. What partnerships and/or alliances can be developed to assist the successful delivery of new initiatives.
