Economic Impact of the Alex Theatre, St Kilda

Alex Read Theatre Performances Inc. engaged Hawkridge Entertainment Services to determine the economic impact of the Alex Theatre in St Kilda.

The analysis of the economic impact of the Alex Theatre, St Kilda calculated the size of the economic impact that the venue has on the local economy. The research set out to identify and then analyse the economic flow on effects that performance facilities generate. The data extracted from activities at the Alex Theatre in 2018 then calculated the economic impact. The basis for the evidence of flow-on effects came primarily from analysis of a range of similar studies including projects in other locations, both local and international.

A copy of the report is available here or from ResearchGate.

The Alex Theatre

The Alex Theatre is the home to a diverse array of performing arts groups and artists. They are actively working towards a common goal, which put into motion 6 years ago by Aleksandar Vass OAM. St Kilda has been the original wellspring of rock music, creative arts, and film in Australia. However, over the last ten years the once great entertainment hub in Melbourne has been on the decline. Six years ago, the Alex Theatre project was set up and changed positively the stabilization of business activities at the top end of Fitzroy Street.

The Alex Theatre is an arts collective of creative;

Writers	Story Tellers	Musicians
Comedians	Comic Artists	Educators
Theatre Practitioners	Dances	Technologists
Filmmakers	Online Creators	A Clown or Two

Venues

The Alex Theatre comprises six hireable venue spaces – 3 core spaces and 3 support spaces:

Theatre 1	Theatre 2	The Studio
The Lounge	The Board Room	Podcast Studio

The venue also directly supports arts and innovative projects to stimulate cultural, social, and economic activity that assists our artists and the associated support people to engage and work creatively.