Operational analysis of Wollondilly Performing Arts Centre

The Wollondilly Performing Arts Centre is the centrepiece of the Wollondilly Cultural Precinct project. It will provide a landmark venue and entertainment programming currently unavailable in the Shire.

The aim of the centre is to provide Wollondilly residents and visitors with a versatile, multi-purpose facility. It will be capable of hosting a wide range of events – including dramatic theatre, music concerts, comedy shows, dance performances, cabaret, dinner dances, conferences, presentations, eisteddfods and expos.

The centre is expected to offer a range of benefits for the community. These include providing a large, flexible venue for community events as well as employment in construction and venue management. Additionally, the venue will boost the local economy.

Ensuring flexibility has been key in the design. The theatre space features a flat, sprung floor as well as retractable raked seating to allow for seated events or flat floor events.

In a traditional end-on theatre layout there is seating for 350 people; but in configurations requiring less stage area such as large presentations, there is space for 500 people.

The project includes environmentally sustainable elements such as rooftop solar panels, rainwater harvesting and energy efficient equipment. Specialist building design will ensure excellent acoustics, and also offers the option to showcase local art work both indoors and outdoors.

Hawkridge Entertainment Services have assisted the project with the delivery of a range of reports and design advice.

Performance Space Strategic Review

The initial review commenced with a review of the current venue market including:

  • reviewing venues in region and analysing their position in the market;
  • reviewing hirers in region categorised into performance genres/types;
  • analysing the potential for growth including the likelihood to attract additional community and commercial activity;
  • defining the potential products and services the venue will deliver including:
    • likely user groups; and
    • audience types.

Subsequently, analysis of venue and operational requirements outlined:

  • the types of hirers to understand venue technical requirements;
  • the detail of what the space should comprise including but not limited to back of house and front of house facilities, technical requirements, stage size etc.;
  • recommendations for design elements not currently outlined.

Finally a strategic analysis outlined the proposed business objectives both in the short and long term, developed the organisational/management structure of the facility and established a draft annual budget to reflect estimated ongoing costs for council.

Our work

Hawkridge Entertainment Services provides a range of services for organisations including strategic analysis, feasibility development and business case writing. Some of our recent projects are:

We deliver successful outcomes by finding solutions to complex issues. We listen to stakeholders and complete tasks in the timeframes required.

Other similar projects completed by Hawkridge Entertainment Services are available here.

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